The European Commission launched a project to make this cross-border area more touristic. Our team had to use the cultural and natural attractions of the region to build a set of tourism communications. From scratch. Within a team of experts, I helped on the social media side.

 

Work done

  • Researched and analyzed social behavior across key target markets
  • Helped define the Social voice, key values, conversation topics, risk management guidelines
  • Delivered a training set, for the team at Groupe Huit to use during a workshop with the clients

I worked closely with teams at Groupe Huit and with other freelance experts

 

#tourism

Ask me anything: orlando.ugo@gmail.com