Social Media Consultant

Decathlon opens a new store in Paris. They need to recruit new vendors, and take this opportunity to let everyone know about the opening!

Work Done

  • Created the social layer of their recruitment campaign: #DunkTonCV, enabling candidates to "Dunk their resume"
  • Created 12 posts for the brand to use. I handled to editorial end, while the AD took care of the visual identity.
  • Made the campaign resonate among potential candidates, and beyond: towards future customers.

I worked closely with teams at Lieu Commun.


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